While Sugar has been put under fire due to weight concerns, weight is no longer the issue Americans are treating and preventing the most. With a $1.5 trillion wellness market valuation, we think it’s a sweet deal. We can serve a new tribe of gummyeaters: the self-care self-starters.  They look to natural ingredients and practice small mindful moments each day.

1) Market research and product analysis
2) MVP Design and iterations
3) Physical Model Making
4) Storytelling and presentation